Education

How To Excel At Self-Promotion As A Freelancer?

In a world full of self-promotion gurus and marketing experts, how do you, a freelancer, stand out? Fear not, our friend! We’ve got the inside scoop on mastering self-promotion techniques in business meetings. Also since, these meetings serve as a gateway to potential projects.  We understand the challenge of finding the right balance between promoting …

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Why You Should Conduct A Shopify Exit Survey

As an ecommerce business owner, you will agree that it is a mandate to continuously improve your Shopify store’s performance.  From increasing sales to improving customer satisfaction, there are many factors that contribute to the success of your business. Here, one key factor that you may be overlooking is the exit survey. What Is A …

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Best Places to Work Remotely in Bangalore

If you’re a freelancer or remote worker looking for the best places to work remotely in Bangalore, you’re in the right place. In this article, we’ll explore the best coworking spaces, cafes, and other places in Bangalore where you can work remotely with ease.  Whether you’re looking for a quiet spot to work or a …

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Client Not Paying Up After Follow-Up? Freelancers’ Legal Guide

Freelancing is attractive to many creatives and professionals in the modern age. The freedom that comes with setting your working hours, pursuing only passion projects, and escaping the confines of a corporate business structure is too compelling for many to pass up.  Thanks to the rise of the gig economy and the increasing accessibility of …

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Outsourcing Nightmares: 3 Problems Freelancers and Agencies Should Avoid

Gone are the days of being limited by geography or time zones. Now, businesses can collaborate with freelancers and agencies from different countries and time zones, allowing them to work around the clock. Whether it’s reducing costs, accessing specialized skills, or improving efficiency, outsourcing can be the magic lamp that unlocks a business’s full potential! …

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Listen & Learn: 24 Best Podcasts Freelancers Should Tune Into

Freelancing can be a bit like a rollercoaster ride, full of twists and turns, and sometimes, you need a little something to hold onto. Whether you’re struggling to stay on task or feeling a little creatively drained, podcasts are here to help.  With witty banter, insightful interviews, and some seriously inspiring content, they’ll keep you …

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Top 10 Benefits Of Automated Invoice Processing

The use of invoice automation is becoming increasingly popular in businesses, as it provides a variety of advantages that help to streamline the invoicing process. Automated invoicing is incredibly beneficial for businesses. According to surveys, automated invoices have a much higher on-time payment rate than manual ones with 42% of submitted automated payments being paid …

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How To Become A UI Designer – A Beginner’s Guide 

Have you ever stumbled upon a website or an app that left you so content that you felt compelled to use it repeatedly, even without a specific purpose or intention? In a world with countless websites, apps, and online platforms, it can be challenging to maintain users’ interest and engagement on your platform. Businesses often …

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Content Marketing: Your Ultimate Lead Generation Tool

Who doesn’t want a trail of hot leads leading straight to their business’s doorstep? Although, achieving this is easier said than done. Outbound marketing tactics like cold calling and email outreach can generate more leads quickly, but they tend to be of lower quality. If your objective is to secure high-quality leads, consider turning to …

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Basic Finance Terms Every Small Business Owner Should Know

Hey, fellow freelancers! It’s time to get your vocabulary game on point! However, let’s be honest, even the most seasoned of us can feel a bit bamboozled by those financial terms. Don’t fret though, in this article, we’ll tackle them together and spend some time comprehending each of those terms! What are Financial Terms?  Finance …

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How Much Should I Charge As A Freelance Writer?

Listen up, future entrepreneurs and career climbers! If you’re gearing up to start a new gig, there are plenty of factors to mull over. But don’t forget about the most crucial one: setting a price that won’t scare off your clients. And if you’re planning on freelancing, pay extra attention, because that market’s about to …

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Micromarketing Unpacked: What it Means, How it Works, and Real-World Cases

“Marketing that actually works shouldn’t require a PhD in astrophysics! – according to Allen Gannett.  However, nowadays it feels like a cosmic challenge with newfangled tech, fickle customers, and diverse demographics. This forces companies to step up their game and experiment with fresh and funky approaches to snag customers’ interest.  Traditional marketing still has its …

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Must-Have Slack Apps & Integrations For Managing Freelancers and Agencies

Are you managing freelancers and agencies? If so, you need to know the best Slack apps & integrations for staying on top of your projects. From task management apps to communication hubs, these must-have Slack apps & integrations will ensure that all your collaboration efforts are organized, streamlined, and efficient. Read on to find out …

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A Guide To Acquiring Clients Through Cold Outreach

Whether you are a small business proprietor or a service-providing freelancer handling your own clientele, you will agree with this fact: there’s no such thing as “enough clients” on board.  The growth curve of any kind of business – big or small, corporate or personal – depends upon its client base. The moment you stop …

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The Ultimate Guide to Effective Guest Blogging in 2023

If you’ve only recently added guest blogging as a content marketing strategy for your website, you’re entering the most competitive search engine market ever. Guest blogging can make a huge difference to a website’s search engine rankings.  Your business won’t get on page 1 of Google if you just put 500 words on your site …

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28 Best Business Management Software In 2024

If you are just a newbie starting a new business or looking to efficiently run your already established business, having great software tools at your disposal can help you run your business operations smoothly like a well-oiled machine.  In this article, we will discuss the top business management software solutions to effectively manage your business …

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5 Practical Ways To Deal With Unhappy Clients

“Satisfied customers are the most valuable form of promotion that cannot be purchased with money!” However, not all freelance clients are always satisfied with your services. As a freelancer, you may have faced instances where you had to handle disgruntled clients, which can be a difficult and nerve-wracking situation. But it also presents a chance …

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The Ultimate Guide on How to Hire a Shopify Developer

Not certain on how to locate the appropriate Shopify developer for your project? This guide will provide you with the necessary information. In recent years, every company selling tangible goods is expected to also operate an online store as part of their overall growth strategy and to have a strong digital presence. But, starting an …

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Creating Effective Lead Capture & Contact Us Forms – A Comprehensive Guide

Having a functional and easy-to-use form on your website & other platforms can be the difference between a potential customer reaching out to you and simply leaving your site.  A web form on your website allows your visitors to quickly and conveniently communicate with your company, providing an opportunity for them to ask questions, provide …

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Why Is Continuous Upskilling Important For A Freelancer

Do you think improving your skills as a freelancer is important? We think it is! In today’s competitive market, upskilling as a freelancer is more important than ever. It helps you keep up with the latest technologies, techniques, and industry trends, increases your value to clients, enables you to expand your skill set and offer …

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How To Receive International Payments As A Freelancer – A Tax Guide

As a freelancer, the bullseye hit is often getting that first client, and for some it is closing a deal with an international client. Freelancers often find that while starting out is simple, as they begin to earn income, things become complicated due to the added responsibilities of tracking and filing taxes, especially if they’re …

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Refrens for Vendor & Enterprise Expense Management – UpGrad Case Study

Brief When Upgrad first reached out to Refrens, they were looking for a more efficient way to manage their large freelancer vendor base (i.e.the instructors) and automate their expense management process. With the help of Refrens, Upgrad was able to streamline its expenses for 1000s of freelance instructors, save 100s of hours spent in manual …

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6 Reasons Why Clients Don’t Pay On Time And How To Deal With It

As a freelancer or small business owner, one of the most frustrating experiences can be clients not paying on time. Late payments can cause cash flow problems and put a strain on your business, and it can be challenging to know why clients are not paying as agreed.  However, by understanding the common reasons why …

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How to Use Project Huddle to Collaborate With Your Agency’s Clients?

Communication is essential when working with agency’s clients. Better communication helps improve client feedback, build two-way communication and help deliver projects on time. 57% of projects fail due to the breakdown in communications. Many agencies use email and messaging apps to communicate with their clients. These types of media may work for different projects but …

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6 Instagram Growth Strategies For Product Promotion

Running a business online while attempting to promote your goods and services on social media can be challenging. Utilizing social media sites like Instagram can help your marketing strategies become much more successful and attract more customers and followers. This is primarily a result of Instagram’s current era-wide popularity. It is a place to build …

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Front-end Developer Portfolio Examples From Top Developers

Are you tired of applying for projects, and freelance positions & face a wall of recurrent rejections?  Here’s what you might be doing wrong!  Lack of Attachments!  Yes! You read that right. Every freelance posting has mentions of certain attachments. These can be resumes, cover letters, and portfolios. These explain to the employers why and …

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Top Free Quickbooks Alternatives for Small Businesses in India

Quickbooks has recently announced that is shutting down its India business. If you are a Quickbooks user, you might be worried about how to find a free QuickBooks alternative that works as well as or is possibly better than Quickbooks. There are a variety of options available and it is very difficult to choose the …

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Starting An Agency? 7 Important Steps For A Smoother Transition

If you’ve already conquered the freelance world, you may now be ready to expand into the next logical step: starting an agency.  First and foremost, solo freelancing and running a full-fledged agency are two very different things. The set of skills required for both vary drastically as well. While solo freelancers can take on smaller …

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Best Practices For Creating And Sending Invoices To Clients

An invoice is not just a piece of paper. It is an extension of your brand. A nicely designed, clear, and easy-to-read invoice can change the customer experience drastically. A comprehensive invoice with detailed information, terms & conditions, payment details, due dates, etc. can help you avoid confusion with your clients and receive payments on …

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Best Practices For Creating And Sending Quotations Or Estimates

Sending an estimate or quotation is the first major step in getting your lead to actually consider buying your products or services. But most people mistakenly think that quotations and estimates are the same. Although they have identical templates, they are drastically different in what they convey to your clients. Understanding the difference between them …

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15 In-Demand Freelance Jobs That Didn’t Exist 10 Years Ago

Thanks to the internet, starting a freelance business is easier than ever. Social media, virtual job boards, and other online networking spaces make it possible to connect with potential clients both near and far. Currently, 28% of Americans are full-time freelancers. This figure has nearly doubled since 2014, which truly showcases the growing popularity of …

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5 Digital Marketing Skills You Must Have – 2023

Did you know that 95% of consumers read online reviews before buying a product? The need of the hour is to go phygital. More and more businesses are leveraging online presence to establish good brand credibility. However, maintaining an effective digital marketing presence can be difficult – especially if you don’t have the time or …

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Everything you need to know about Lead Management

Managing incoming leads is the most crucial part of all businesses. In today’s competitive market, companies need to have a systematic lead management process in place. A good lead management system can help you organize your sales process, reduce anxiety, increase your lead conversion rate, and grow your business. In this article, I will take …

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How To Attract Clients In CoWorking Space As Freelancers

Coworking spaces have picked up a high-paced adoption rate. They provide companies with a camaraderie of corporate settings along with offering equal opportunities for growth to every firm. Shared office spaces tend to be less distracting and quieter than home-based offices or cafes. Not to mention they are relatively less expensive than setting up a …

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8 Reasons Why Having a Refrens Profile is Better than Having a Website

For any business of any size or sector, it is important to have an online presence. And the popular way is having a website. But what most people forget is, a website is just the first step.  To get more leads, your website needs to rank higher on Google. And for that, you need to …

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How To Make Interactive Emails

“Emails have an ability many channels don’t: creating valuable, personal touches- at a scale!  ~David Newman Do you want to reach your professional contacts? Want to get clients as freelancers? Or want to send out promotional messages? Emails work!  No matter how many new means of communication arise, be it social media, instant apps, branding …

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5 Instagram Story Ideas For Your Freelance Business

Instagram is a popular way to market and sell your products and services. Brands are making six-figure income selling on Instagram alone. With over 2.3 billion active monthly users, Instagram is the 4th most popular social app after Facebook, YouTube, and WhatsApp. Whether you run an offline business, are an entrepreneur, or do freelancing, you …

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9 Unique Design Portfolio With Examples

Are you a Graphic Design freelancer? Is getting clients a serious headache for you? Is representing your work the most overwhelming task for you? For freelancers, struggling to get clients is an everyday riot! While there can be strenuous challenges to crack the deal with the first freelance client, onboarding successive clients are equally tough! …

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4 Most Profitable Niche In Graphic Designing

People thought freelancers were less capable than full-time workers for a long time. But those days are quickly changing as more freelancers are becoming evident. One of the many popular niches is graphic design, logo design, brand packaging, brochures, flyers, and many more! Even though the pandemic has caused a lot of emotional and financial …

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