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Ollen Group
Ollen Group - Strategy & Management Consulting
Projects
Oliver Elirani
Services
Branding
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Our brand audit approach
Similarly to a business, brands have life cycles. They start with much excitement and promise, grow and then eventually become plateaued. At this stage, they potentially start to lose relevance as customers move on to the latest new thing. A robust, consistent brand means spending less money on attracting new customers, existing customers keep coming back, and a brand is able to charge a premium price for goods and services.
Strong brands make more money. The stronger the brand, the more powerful the business is. A powerful brand can inspire, captivate and engage audiences and consequently increase the bottom line and shareholder value. However, even strong brands need a reality check or health check to keep them on track. Equally, a weak, disconnected, out- of-touch brand will gradually see its market shrink, falling sales and ultimately goes out of business.
Ollen Group brand audit approach enables a brand to identify strengths and weaknesses together with opportunities for innovation and growth, as well as provide a health check with insights into the brand's impact and performance in the market and, most importantly, why it's not delivering on the promise.
Price Available on Request
About Us
Headquartered in Dubai, Ollen Group is a firm run by passionate professionals with diverse skillsets. The firm consists of consultants with extensive institutional and entrepreneurial experience – both regionally and globally – to help business leaders achieve practical results with real impact.
Ollen Group provides global strategy consulting firms in UAE along the entire business value chain, from idea to execution. The firm is focused on under-served industries with transformational potential. Some of the industries the firm focuses on including Fast Moving Consumer Goods (FMCG), Agribusiness, Food & Beverage, Hospitality, Leisure, Retail, and Technology.
The firm’s consulting approach is results-oriented and based on close collaboration with clients. Whether it is a new concept or a running organization, the approach is carefully designed as a one-stop shop to cater to client needs and solve their most challenging problems.
The firm’s consulting services cover capabilities such as research, analytics, strategy, innovation, planning, improvement, design, supervision, activation, and support.
AddressJumeirah Lake, United Arab Emirates (UAE)
Websitehttps://ollengroup.com/en
Ollen Group - Insightshttps://ollengroup.com/en/insights
Testimonials & ReviewsThere are currently no testimonials here. All testimonials for Ollen Group will show up here
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