Matraa Consultants Pvt Ltd

Freelancer based in Mumbai, India

Projects

Fashion Retail Branding and Social Media

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RS Fashion (Muscat, Oman)

Fashion Retail Branding and Social Media

RS Fashion, is a nascent fashion retail brand that sees its place at the top of the value fashion market in Oman, in days to come. It has been brought up meticulously by our friends in Oman who spent hours traveling across the majority of Asian cloth manufacturing hubs to find the best merchandise for their customers at market disrupting prices. We understand their commitment towards providing quality fashion choices for their customers and help them communicate the same to their customers through their social media. As the brand grows, in the near future we hope to help them sell through online channels as well, thus completing their digital journey.

Ongoing Project•₹1,80,000

AJSU Party (Jharkhand)

2019 Jharkhand Assembly Elections

We began working with (AJSU) strictly as a branding and digital partner, but pretty soon it was clear that the party might be headed out of the NDA alliance and things changed quickly once that happened. We were soon involved with flash surveys and documenting booth reports along with data on local influencers, in addition to managing content distribution through the party IT Cell. We loved the way the party trusted us to pick up so much responsibilities with the growing challenges and we were able to step-up and win the most crucial seats and send their top leaders back to the Assembly.

November, 2019•₹21,00,000

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Purnima Niraj Singh (MLA: Jharia, Jharkhand)

Website & SEO

Create, Host and Maintain official website of Purnima Niraj Singh

Ongoing Project•₹15,000

Purnima Niraj Singh (MLA: Jharia, Jharkhand)

Jharkhand Vidhan Sabha Elections 2019

This is by far our favourite campaign and it needs some context. Niraj Singh, Purnima’s late husband was a popular leader in coal town Dhanbad as a test of his popularity, he extended his family rivalry with cousin Sanjeev Singh by contesting against him on an INC ticket in 2014. Having already served as the Deputy Mayor of Dhanbad, he was already a popular leader in the region, but Jharia happened to be a fortress for the Suryadeo Singh family and for the Bharatiya Janata Party too. He lost the election by a considerable margin but he didn’t stop working among the people of the constituency who were plagued by administrative apathy on various basic issues such as water supply, displacement due to underground fires and relocation of their only source of higher education on similar grounds. While it appeared to be only a matter of time before Niraj claimed Jharia and brought down a fortress, he was unfortunately shot down by mercenaries and Sanjeev Singh the sitting MLA at the time is since an under-trial prisoner for the crime of his cousin, Niraj’s murder. This paved the way for a battle between Purnima Niraj Singh and Sanjeev’s wife Ragini. We were called upon about three months before the election with a one line brief to find a way to win with all the resources available to us, and we did. A lot of our work was made easier by a genuine sympathy wave, which we built upon with our campaign film, which was undoubtedly a hit on the LED screens. We had a stronger candidate too in that she was more qualified and a more proficient speaker, in both Hindi and English. This was a card we kept for later, until after we had established our viability on the rallies and roadshows on ground. Viability of a candidate determines a lot about the final voting decision of the fence sitters. One final frontier that was left for us to conquer was the city’s large business class that had serious aversion to all the violence and were not exactly sure if we were offering anything different. In the last week of the campaign, we cracked a slogan “Badla Nahi, Badlaw” (change not revenge) which connected us to every last voter and finally emerged ahead in the polls by a margin of 12054 votes, which was a lot more than what we wanted when we had started. Note- The slogan was timed to perfection with our biggest rally, in the presence of Shri Jyotiraditya Scindia who went on to use it in INC national convention in Delhi and the same even got tweeted by their official handle.

Ongoing Project•₹9,00,000

Services

Print (Newspaper/ Magazine) Ads

If you are used to spending a tonne on print spreads while ignoring the content and design going on that advertising real estate then you might just be risking falling for the penny wise and pound foolish trap. Your print ad is usually placed in a clutter and over years, users have learnt to turn them over to reach the specific content they are looking for. Unless you are able to break the clutter and raise enough curiosity to compel them to read. The upper limit of pricing is for those who want us to produce a fresh image too. In case we have a raw file to work on, you are most likely to see a pricing near the lower end.

₹1,000OnwardsMultiple Price Plans

Infographics Design

High-quality infographics are 30 times more likely to be read than text, so our designers understand how to convey ideas and data in the most visually appealing way.

₹2,000 - ₹10,000 Per Project

Billboard Design

If you have the vision to put up a billboard then you better have the foresight to make it stand out as well. Make it from the billboard to your customers memory and if possible get viral online and get your money's worth.

₹2,000 - ₹10,000 Per Project

Label Design

As a business your opinion on the worth of a good label may vary, but as an individual, you can't deny coming across people who have repeatedly paid more for inferior products with better packaging/ labeling. It's up to you to give your product the labeling it deserves.

₹2,000 - ₹5,000 Per Project

Logo Design

Remember that these days you’re judged sooner than you would be able to say your name and hence that logo needs not just have a good recall but also ensure it serves your branding objectives.

₹15,000 - ₹40,000 Per Project

SEO/SEM

Search marketing is the purest form of pull marketing on social media. If you are not seen when your (potential) customers are looking for your product/service, where else would you rather be? Getting you the top rank on google search results takes a lot of strategic content placement. It also depends largely on how heavily are your competitors are focusing on their SEO themselves, the same way SEM ad bids depend on how aggressive your competitors are.

₹7,500 - ₹45,000 Every Month

Letterhead Design

A one time investment that is a can't do without exercise for most start-ups and new businesses.

₹1,000 - ₹2,000 Per Project

Business Card Design

Your Business Card is one of those first meeting things that leaves a lasting impression and you can never be sure, how many hands it exchanges once it leaves yours.

₹1,000 Per Project

E-Mail Marketing

Email marketing might be the oldest trick in the trade but with the right data set, and right targeting it still works for most of our clients. The trick lies in both messaging as well as studying the landing behavior of our customers and designing our CTAs accordingly. The price here varies on the kind of CTA the client expects from the e-mailers and whether or not they are able to provide a database from their own CRM mechanisms.

₹8,000 - ₹30,000 Every Month

Website/ App Development

Development, Behavioural Marketing, Web Analytics. We Provide Web Development. We Work on latest such as PHP, React, React Native to give you smooth and intuitive experience on UI & UX which makes us different. Pricing depends entirely upon how responsive and dynamic you wan't your website to be.

₹10,000 - ₹2,00,000 Per Project

Social Media Management

Social Media, these days is not just capable of telling people about your presence, but it has evolved into a platform which allows for sales to happen. At Matraa, we know not just how to create the most magical content for your social media, but also how to drive the sales/ hits/ walk-ins for you and to turn it into a revenue positive activity. In terms of deliverable items you get- 2-4 posts per day(Number of Posts will vary for different price slabs) Stories/ Fleets to engage followers Post/Page/App and other kinds of promotions on social media platforms Prices vary based on our involvement in producing 'Raw Images' or if they are provided by our clients as well the number of paid promotions involved.

₹5,000OnwardsMultiple Price Plans

Brand Name

We have been working on it since Munshi Premchand asked “what is in a name?”. You're right, it wasn't Premchand who said that and we won't suggest you to take your name lightly either.

₹5,000 - ₹20,000 Per Project

About Matraa Consultants Pvt Ltd

Digital marketing, social media content, performance marketing or branding/design solutions; at Matraa we consistently deliver the best in all of the above, and more. Managing political campaigns has always been our forte and we strive each day to expand our horizons just the same as yours.

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